Department of Communications and Tourism

Description of the department’s activities

Communications:

• actively promotes a positive public perception of the city; in this context, it collaborates with representatives of the media, organises press conferences for the city’s leadership,
• publishes the city newsletter Kahan and its online and audio versions,
• manages the city’s website, pribram.eu,
• provides the city’s Infoservis service,
• manages the ‘Příbram on Your Mobile’ app,
• manages the city’s social media accounts (Facebook, YouTube),
• produces the ‘Minutky z radnice’ video reports,
• organises public forums,
• comprehensively manages the production of the town’s presentation and promotional materials and small gift items,
• contributes to the promotion of the town’s major projects,
• oversees the town’s visual identity.

Tourism:

• draws up and implements the Tourism Development Strategy,
• manages the operation of the City Information Centre,
• ensures the city’s media coverage and promotion,
• prepares information and promotional materials,
• monitors tourism statistics,
• implements projects to develop tourism (e.g. the ‘Příbram Experience’),
• manages the tourism website poznejpribram.cz,
• manages the ‘Poznej Příbram’ social media accounts,
• coordinates tourism activities with the city’s main attractions, the Brdy and Podbrdsko tourist regions, the Central Bohemian Region, the Czech Tourism agency and private organisations.

City Management Secretariat

• Assistant to the Mayor
• Assistant to the First Deputy Mayor
• Assistant to the Deputy Mayor
• Assistant to the Town Clerk